Town & Mountain–Showcasing their fall/winter 2013 offering during Pitti Uomo in Florence, Woolrich John Rich & Bros. took a two-fold approach to the collection with macro themes, Town Concept and Mountain Concept. Looking at city life with their Town Concept, Woolrich John Rich & Bros. interprets tailoring in an understated fashion, pairing washed denim and lightweight flannels with blazers and outerwear. Meanwhile, the Mountain Concept leaves the city behind for a weekend adventure, defined by outerwear with technical water-resistance fabrics, executed with stylish details that transcend pure activewear.
