In a move that radiates warmth and familial joy, SKIMS has unveiled its holiday shop for 2023, wrapped in an endearing new ad campaign. Spearheading this season’s advertisement is Kansas City Chiefs’ celebrated quarterback, Patrick Mahomes, alongside his wife Brittany and their children.
SKIMS Holiday 2023 Campaign
The holiday campaign, charmingly captured through the lens of Theo Wenner, presents the Mahomes family immersed in the essence of the festive season, donning SKIMS robes and pajamas that promise comfort and style.
The advertisement showcases the family encircled by a cheerful scene of red teddy bears and oversized presents, highlighting the brand’s Cozy, Unisex Fleece and Logo Plush Pointelle styles.
Patrick Mahomes shares his enthusiasm for the brand and this unique family experience, “This is our first campaign as a family, and shooting for SKIMS all together was an awesome moment. I’m all about comfort, and these sets will be my go-to at home all season.”
Equally thrilled about their collaboration with SKIMS, Brittany Mahomes remarked, “We loved shooting for SKIMS as a family and had the best time on set. The matching sets and prints are so adorable and cozy. SKIMS will be a staple for our entire family for the holidays and beyond.”
In a strategic expansion that complements their latest advertising endeavor, SKIMS recently launched its men’s line, capturing attention with a campaign featuring international soccer star Neymar Jr.
