Archive Code: Parker Reunites with Marc O’Polo for Fall ’20 Campaign

September 9, 2020
Parker van Noord rocks a green hoodie for Marc O'Polo's  fall-winter 2020 campaign.
Parker van Noord rocks a green hoodie for Marc O’Polo’s fall-winter 2020 campaign.

A collection entitled “Archive Code,” defines the season as Marc O’Polo revisits its iconic clothing of the 1970s and 80s with a new interpretation. The brand looks to its archives with the thoughts of “value the old” and “define the new.” Organic cotton is a staple material with plenty of pieces to incorporate into your wardrobe for the year. Items range from tees and hoodies to corduroy shirts. Overall, casual style reigns with an effortless wardrobe cast in the spotlight for Marc O’Polo’s fall-winter 2020 campaign.

Related: Marc O’Polo Delivers Eco-Friendly Style with Fall ’20 Denim Collection

Marc O’Polo Fall/Winter 2020 Campaign

Dutch model Parker van Noord appears in Marc O'Polo's fall-winter 2020 campaign.
Dutch model Parker van Noord appears in Marc O’Polo’s fall-winter 2020 campaign.

Parker van Noord reunites with Marc O’Polo for its latest men’s campaign. The Dutch model hits the studio again for the label after appearing in its spring-summer 2020 advertisement. Taking a break from gracing the pages of magazines like VMAN, Parker showcases Marc O’Polo’s Archive Code collection. Stefan Heinrichs photographs Parker in a minimal photo studio for the occasion. The German photographer captures Parker in oversized jackets, sweatshirts, and other vital styles.

Related: Victor Dons Casualwear from Marc O’Polo Fall ’20 Collection

Marc O'Polo taps Parker van Noord as the star of its fall-winter 2020 campaign.
Marc O’Polo taps Parker van Noord as the star of its fall-winter 2020 campaign.