Jonas Mason Channels Robert Longo Aesthetic for Monsieur

The Fashionisto

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Published May 11, 2023

Photos by Adriano Russo
Styling by Konstantin Spachis
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After a sun-drenched escapade of Sardinia in Eton’s spring-summer 2023 campaign, model Jonas Mason once again commands attention as he steps into the spotlight for Monsieur Magazin Germany’s editorial, titled Rolle rückwärts or Roll Backwards. The American fashion model exudes charisma in a captivating new story, as Adriano Russo captures his essence through the lens.

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Russo’s photographic approach pays homage to Robert Longo’s iconic Men in the Cities series, crafted between 1977 and ’83. The series, recognized for its striking depictions of men and women clad in traditional business attire, captured in exaggerated and twisted poses, evokes the essence of 80s New York. Russo’s interpretation of this visual narrative seamlessly marries the past with the present, joining forces with stylist Konstantin Spachis to create a compelling series for Monsieur’s pages.

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In a blend of black-and-white and color imagery, Jonas demonstrates his prowess in the art of modeling, contorting his frame and creating striking silhouettes. The top model dons classic tailoring from prestigious brands such as Brioni, Prada, and Celine, perfectly complementing the stylistic theme of the photoshoot. Polished footwear from esteemed labels like Church’s adds the finishing touch to his ensembles.

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