Dior finds an ideal backdrop in Forte dei Marmi, Italy, for a Gentleman Magazine Italia editorial starring Erik Kettschick (I Love Models / Promod Model Agency). Photographed by Andrea Varani and styled by fashion editor Gioia Carozzi, the story drifts between still beaches and the town’s iconic striped bathing cabins.
The setting presents a relaxed vision of summer dressing. Dior’s menswear travels easily through the scene, from floral silk separates and lightweight tailoring to striped knitwear, shorts, sandals, and the house’s signature bags.
Erik settles naturally into the surroundings. He rides a bicycle through a flower-lined estate, reclines at the water’s edge, and stands barefoot on the shoreline with a canvas messenger bag.
The images recall the effortless glamour long associated with Italian resort life. Here, refined clothes belong as much on a coastal promenade as they do at an afternoon gathering.
Forte dei Marmi supplies the story’s unmistakable atmosphere, and Dior turns that setting into an easy summer wardrobe.
