Ethan Hawke Brings Experience to Canali

“The Art of Practice” finds its ideal protagonist in an actor with more than four decades behind him.

The Fashionisto

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Published September 14, 2026

Ethan Hawke crouches on a wooden bench in a camel trench coat for Canali's fall-winter 2026 campaign.
Ethan Hawke fronts Canali’s fall-winter 2026 campaign in a camel trench coat. Photo: Gregory Harris / Canali

Experience is the spine of Canali’s fall-winter 2026 narrative. “The Art of Practice” comes into focus with new global brand ambassador Ethan Hawke. More than four decades of work as an actor, director, and writer make Hawke the ideal proponent of the work that precedes accomplishment.

Revisiting scripts, rehearsing lines, and preparing for the stage, he mirrors Canali’s own belief in refinement through repetition. That experience arrives as glen plaid tailoring, layered coats, suede outerwear, and fine knits. Yet Hawke himself remains the campaign’s most persuasive detail. His gray hair, lined face, and artful intensity make age part of the appeal, presenting a Canali man whose style, like his craft, has become richer through years of practice.

Ethan Hawke for Canali Fall 2026 Campaign

Ethan Hawke clasps his hands together in a navy overcoat draped over a camel jacket for Canali's fall-winter 2026 campaign.
Ethan Hawke leads Canali’s fall-winter 2026 campaign in a navy overcoat layered over a camel jacket. Photo: Gregory Harris / Canali
Ethan Hawke rests his head on his hand in a gray checked suit for Canali's fall-winter 2026 campaign.
Ethan Hawke stars in Canali’s fall-winter 2026 campaign in a checked suit with an olive shirt beneath. Photo: Gregory Harris / Canali
Ethan Hawke leans against a wooden armchair in a suede shearling-collar jacket for Canali's fall-winter 2026 campaign.
Ethan Hawke appears in Canali’s fall-winter 2026 campaign, wearing a suede jacket finished with a shearling collar. Photo: Gregory Harris / Canali

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