Collected Work from Sabato De Sarno
March 22, 2025
Gucci Brings Summer Energy to Mytheresa with Bold Prints
Gucci’s spring-summer 2025 menswear has arrived at Mytheresa, and it doesn’t tiptoe into the season—it kicks the door open with
January 18, 2025
George MacKay Shines in Gucci’s Reflective Spring 2025 Ad
For Gucci’s spring-summer 2025 campaign, “Where Light Finds Us,” actors George MacKay and Yara Shahidi step into a world shaped
January 2, 2025
Gucci Taps Xiao Zhan to Front 2025 Lunar New Year Ad
Gucci ushers in the Year of the Snake with a campaign starring Xiao Zhan, their global ambassador. The new collection
November 26, 2024
Gucci Hits the Slopes: Holiday Style Gets an Alpine Twist
The Gucci Gift campaign ventures “To the Mountains,” capturing the holiday spirit against snow-covered backdrops. Gucci creative director Sabato De
August 7, 2024
BTS’ Jin is Gucci’s Newest Global Brand Ambassador
Gucci has announced BTS member Jin as its newest global brand ambassador. The stylish singer is already making a statement
June 25, 2024
Gucci’s Tennis Ad: George Loffhagen Serves Chic 2024 Looks
Gucci takes to the tennis courts with a stylish nod to its heritage, unveiling a collection that bridges the past
June 17, 2024
Gucci Spring 2025 Unites Sharp Urban Cool with Beach Vibes
Gucci creative director Sabato De Sarno looks to a stylish fusion of urban flair and coastal ease for the fashion
April 30, 2024
Gucci’s Golden Boy: Xiao Zhan Shines in Horsebit 1955 Bag Ad
The Gucci Horsebit 1955 bag campaign showcases heritage and modern style, celebrating five years of collaboration between the house and

