Coach Celebrates Mother’s Day with Noah Beck & His Mom

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With a new campaign titled “I Got It from My Mom,” Coach commemorates Mother’s Day this year. Noah Beck reunites with Coach after starring in its spring 2022 advertising. This time around, Noah appears in an ad with his mother. The advertisement praises the way moms serve as role models and are often sources of fashion inspiration.

Related: COACH IS ON THE MOVE WITH DEAN FUJIOKA + MORE FOR SPRING ’22 CAMPAIGN

Joshua Woods photographed Noah Beck and his mother for Coach’s new advertising campaign. Noah and his mother wear identical outfits for the occasion. The mother-son duo highlights Coach’s must-have apparel and accessories, including baggy denim jeans, sunglasses, and logo-emblazoned socks.

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Coach Mother’s Day Campaign

“This Mother’s Day, we wanted to recognize all the ways mothers inspire and shape us,” says Sandeep Seth, President and Chief Marketing Officer of Coach North America. “We also wanted to celebrate the joy found in the things we pass from one generation to another, and our brand’s role in creating special memories for our customers over the years.”