Eyewear by David Beckham Embraces Resort Flair for 2024 Ad

The Fashionisto

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Published April 14, 2024

David Beckham channels timeless cool in bold, black sunglasses with a satin shirt for his spring 2024 eyewear campaign.Pin
David Beckham channels timeless cool in bold, black sunglasses with a satin shirt for his spring-summer 2024 eyewear campaign. Photo: Matthew Brookes / David Beckham Eyewear

The Eyewear by David Beckham campaign for spring-summer 2024 captures peaceful summer days spent by the sea. Featuring David Beckham himself, the advertisement reflects his love for the Mediterranean’s sun-drenched getaways, a passion he enjoys with his family.

Eyewear by David Beckham Spring/Summer 2024 Campaign

David Beckham relaxes poolside, donning glasses with a navy robe in his spring 2024 eyewear campaign.Pin
David Beckham relaxes poolside, donning glasses with a navy robe in his spring-summer 2024 eyewear campaign. Photo: Matthew Brookes / David Beckham Eyewear

Captured by photographer Matthew Brookes, the season’s setting exudes a sense of freedom and tranquility. Styled by Syd Hayes with a fresh buzz cut, Beckham epitomizes the new collection’s essence.

David Beckham pairs a crochet short-sleeve shirt with oversized glasses for his spring 2024 eyewear advertisement. Pin
David Beckham pairs a crochet short-sleeve shirt with oversized glasses for his spring-summer 2024 eyewear advertisement. Photo: Matthew Brookes / David Beckham Eyewear

“With this collection, I wanted to capture the feeling of freedom and relaxation that comes with spending a summer by the Mediterranean Sea.” Beckham continues, “Whether you’re seeking timeless elegance or bold individuality, these sunglasses and optical frames are the perfect addition for summer.”

Emerging from a pool, David Beckham wears sunglasses for his spring 2024 eyewear ad.Pin
Emerging from a pool, David Beckham wears sunglasses for his spring-summer 2024 eyewear ad. Photo: Matthew Brookes / David Beckham Eyewear

The Eyewear by David Beckham advertisement highlights glasses and shades showcasing summer flair. The collection features both classic and contemporary silhouettes that make a statement.

Warmed by nudes, cooled by blues, and enriched by classic tortoiseshell, each piece promises to accessorize summer days with style. Beckham models the collection, styled by Chris Brown, showcasing a modern wardrobe that appeals to the globetrotter’s fashion-forward sensibility.

Sporting a buzz cut, David Beckham wears gold-framed sunglasses for his spring-summer 2024 eyewear campaign.Pin
Sporting a buzz cut, David Beckham wears gold-framed sunglasses for his spring-summer 2024 eyewear campaign. Photo: Matthew Brookes / Eyewear by David Beckham

Eyewear by David Beckham celebrates personal style and the joy of travel. The campaign reflects Beckham’s vision of an ideal summer, where every frame offers a glimpse into a world of relaxed luxury.

Like the man behind them, the eyewear suggests that summer is a state of mind filled with sophistication and a hint of wanderlust.


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