The Eyewear by David Beckham campaign for spring-summer 2024 captures peaceful summer days spent by the sea. Featuring David Beckham himself, the advertisement reflects his love for the Mediterranean’s sun-drenched getaways, a passion he enjoys with his family.
Eyewear by David Beckham Spring/Summer 2024 Campaign
Captured by photographer Matthew Brookes, the season’s setting exudes a sense of freedom and tranquility. Styled by Syd Hayes with a fresh buzz cut, Beckham epitomizes the new collection’s essence.
“With this collection, I wanted to capture the feeling of freedom and relaxation that comes with spending a summer by the Mediterranean Sea.” Beckham continues, “Whether you’re seeking timeless elegance or bold individuality, these sunglasses and optical frames are the perfect addition for summer.”
The Eyewear by David Beckham advertisement highlights glasses and shades showcasing summer flair. The collection features both classic and contemporary silhouettes that make a statement.
Warmed by nudes, cooled by blues, and enriched by classic tortoiseshell, each piece promises to accessorize summer days with style. Beckham models the collection, styled by Chris Brown, showcasing a modern wardrobe that appeals to the globetrotter’s fashion-forward sensibility.
Eyewear by David Beckham celebrates personal style and the joy of travel. The campaign reflects Beckham’s vision of an ideal summer, where every frame offers a glimpse into a world of relaxed luxury.
Like the man behind them, the eyewear suggests that summer is a state of mind filled with sophistication and a hint of wanderlust.
