Zegna Places an Emphasis on Detail for Spring ’22 Campaign

The Fashionisto

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Published April 24, 2022

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Updated February 10, 2023

Zegna Campaign Spring 2022 Models Ibrahima Ndiaye Saul SymonPin
Ibrahima Ndiaye and Saul Symon appear in Zegna’s spring-summer 2022 campaign.

Zegna advances in building upon a new identity for spring-summer 2022, looking to the past for inspiration and forging ahead. The season is all about the details, with the Italian label bringing in a fresh chapter of essentials. The Zegna man adopts a laid-back mindset, combining the refinement of classic tailoring with the concept of casual wear.

Zegna Campaign Spring 2022 Eyewear Models Saul Symon Sang Woo KimPin
Saul Symon and Sang Woo Kim front Zegna’s spring-summer 2022 eyewear campaign.

Zegna Spring/Summer 2022 Campaign

Zegna enlists the help of photographer David Gomez Maestre for its spring 2022 campaign. Alessandro Sartori’s vision for Zegna comes to life with clean visuals that reflect modern comfort. Maestre photographs models Ibrahima NdiayeSaul Symon, and Sang Woo Kim for the advertisement images.

Related: ZEGNA TAKES A PATH WORTH TAKING FOR FALL

Zegna Footwear Campaign Spring 2022Pin
Zegna highlights its contemporary footwear for its spring-summer 2022 campaign.

For Zegna’s spring-summer 2022 ad, simple, refined shapes steal the spotlight. With fluid trouser lines and stylish overshirts, monochrome dressing supports a blend of relaxation and sophistication. Zegna also emphasizes its oversized sunglasses and minimal sneakers, suitable for any style.


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