Vincent Cassel Heads to Rio de Janeiro for Vuarnet’s Campaign

April 8, 2016
Actor Vincent Cassel stars in Vuarnet's most recent advertising campaign.
Actor Vincent Cassel stars in Vuarnet’s most recent advertising campaign.

French eyewear brand Vuarnet enlists Vincent Cassel as the star of its latest advertising campaign. The French actor travels to Rio de Janeiro, Brazil for the relaxed outing. Captured on the beach, Cassel is a smart casual vision in a white button-down shirt with rolled up trousers. Talking about working with the storied label, Cassel shares, “Vuarnet is an iconic brand. Their products feature top-quality lenses and embody cool style.”

Vincent Cassel for Vuarnet 2016 Campaign

Vincent Cassel hits the beach in Vuarnet's latest campaign.
Vincent Cassel hits the beach in Vuarnet’s latest campaign.

Video: Vincent Cassel for Vuarnet Campaign

Celebrities & Vuarnet’s Iconic Eyewear

French actor Alain Delon sports Vuarnet's 06 Model sunglasses in the 1969 film La Piscine. The standout style once again is featured in the film's remake, A Bigger Splash, which stars Matthias Schoenaerts.
French actor Alain Delon sports Vuarnet’s 06 Model sunglasses in the 1969 film La Piscine. The standout style once again is featured in the film’s remake, A Bigger Splash, which stars Matthias Schoenaerts.
Daniel Craig wears Vuarnet's Glacier model sunglasses in the 2015 James Bond film Spectre. The sunglasses were originally created in the 1980s and made popular by mountaineers, looking for protection from the elements.
Daniel Craig wears Vuarnet’s Glacier model sunglasses in the 2015 James Bond film Spectre. The sunglasses were originally created in the 1980s and made popular by mountaineers, looking for protection from the elements.
One of his most famous films, Jeff Bridges wore Vuarnet's 03 Model sunglasses in the 1998 film The Big Lebowski. Inspired by US air force pilots, the style was launched in 1962.
One of his most famous films, Jeff Bridges wore Vuarnet’s 03 Model sunglasses in the 1998 film The Big Lebowski. Inspired by US air force pilots, the style was launched in 1962.
Jerry Hall and Mick Jagger captured in Vuarnet's 02 Model sunglasses. The celebrated style was created in 1957 by Roger Pouilloux and gifted to skier Jean Vuarnet Pouilloux. The skier wore the style in 1960 as he skied towards a gold medal at the 1960 winter Olympic games.
Jerry Hall and Mick Jagger captured in Vuarnet’s 02 Model sunglasses. The celebrated style was created in 1957 by Roger Pouilloux and gifted to skier Jean Vuarnet Pouilloux. The skier wore the style in 1960 as he skied towards a gold medal at the 1960 winter Olympic games.
Images courtesy of Vuarnet