When it comes to a milestone, Tommy Hilfiger knows how to celebrate. The designer took his preppy show on the road, presenting the brand’s fall-winter 2015 menswear looks during an exclusive showing in Beijing, China. This season, the Hilfigers celebrate the brand’s 30th anniversary and are ready for tailgating as collegiate and football-inspired styles come together for a fun outing.
Discussing his show in Beijing, Hilfiger shared, “I am thrilled to be in China for this next stop on our 30th anniversary tour, following our events in New York and Paris earlier this year. Recreating the show in an international setting for the first time has been a terrific way to celebrate the opening of our largest store in China and the 30th anniversary of our global brand. Our fashion shows create an immersive guest experience that really brings the collections to life, and it has been an honor to be able to share this experience with a wider audience in China.”
