Kenzo’s pre-fall 2026 campaign, “Le Monde Est Beau,” sets an undemanding pace from the first frame. Under Nigo’s direction, the house returns to the openness Kenzo Takada set loose in the 1970s, now shown through subtlety.
Photographer Andy Massaccesi captures the first chapter of the season with “Wandering Streets.” Woosang Kim reprises his role from Kenzo’s spring 2026 campaign, gracing sunlit blocks where textured walls and open air engage the frame as firmly as the clothes.
Kenzo Pre-Fall 2026 Campaign
Woosang walks, stands, and sits across the frames with a composure that recalls early 1990s European campaigns, where attitude came from posture. Soft, open suiting follows the line of the body, and denim takes the lead through floral motifs pulled from the house archive. A cropped jacket with painted blooms, worn with matching jeans, pulls a direct line to Takada’s signature florals.
Elsewhere, a blazer worn with shorts and sneakers suggests a wardrobe for city travel across seasons. Marq Rise’s styling stays minimal, keeping focus on cut and cloth. This is a Kenzo for weekday streets, open sunlight, and a body at walking pace.
