Romelu Lukaku Stars in Calvins or Nothing Underwear Ad

September 29, 2022
Romelu Lukaku Calvin Klein Underwear Campaign 2022
Romelu Lukaku stars in Calvin Klein’s “Calvins or Nothing” underwear campaign. Photo: Gray Sorrenti / Calvin Klein

Calvin Klein has released its newest advertising campaign for the autumn, which follows on the heels of an ad that featured Dominic Fike and Yahya Abdul-Mateen II. The brand has recruited Romelu Lukaku to appear in its “Calvins or Nothing” underwear advertisement campaign. Gray Sorrenti, a photographer and regular collaborator of Calvin Klein, connects with the Belgian footballer for the occasion. 

Romelu Lukaku White Briefs Calvin Klein Underwear Campaign 2022
In front and center, Romelu Lukaku fronts Calvin Klein’s “Calvins or Nothing” underwear campaign. Photo: Gray Sorrenti / Calvin Klein

Romelu Lukaku for Calvin Klein Underwear Campaign

The refined but understated aesthetics of Calvin Klein’s iconic underwear designs mirror Sorrenti’s clean black-and-white images of Romelu Lukaku. The star athlete steps into the spotlight, donning elevated and casual underwear designs by Calvin Klein.

Romelu Lukaku Stretching Calvin Klein Underwear Campaign 2022
Calvin Klein enlists Romelu Lukaku as the star of its Calvin Klein’s “Calvins or Nothing” underwear campaign. Photo: Gray Sorrenti / Calvin Klein

The face of Calvin Klein Underwear, Romelu Lukaku, wears standout styles like Calvin Klein’s Embossed Icon underwear, which offer an updated interpretation of the brand’s logo. In addition, Lukaku is seen in the campaign wearing Calvin Klein’s reinterpreted classic underwear designs in the brand’s Modern Cotton underwear line.

Footballer Romelu Lukaku Calvin Klein Underwear Campaign 2022
Footballer Romelu Lukaku appears in Calvin Klein’s “Calvins or Nothing” underwear campaign. Photo: Gray Sorrenti / Calvin Klein