Premium by Jack & Jones Enlists Adam Katz Sinding for Spring Campaign

February 12, 2016
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Adam Katz Sinding stars in Premium by Jack & Jones’ spring-summer 2016 campaign.

Premium by Jack & Jones taps Adam Katz Sinding of Le 21ème fame to star in its spring-summer 2016 campaign. The street style photographer links up with the brand in mid-Jutland, Denmark for the advertisement, which was lensed by Jonas Danholt. Styled by Sebastian Machado for the occasion, Sinding is captured in relaxed images, showcasing Premium by Jack & Jones’ firm grasp on modern tailored essentials. / Grooming by Josephine Mai.

Premium by Jack & Jones Spring/Summer 2016 Campaign

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Adam Katz Sinding models a quilted jacket with a cableknit sweater for Premium by Jack & Jones’ spring-summer 2016 campaign.

Discussing the collaboration, Premium by Jack & Jones design manager Winnie Andersen shares, “Adam was perfect. For him, it represented a homecoming of sorts, and I think you can see that emotion in the images. It’s great for us. He has a respected body of work within fashion, looks great on camera and has a lifestyle that feels right for the brand.”

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Adam Katz Sinding photographed in Denmark for Premium by Jack & Jones’ spring-summer 2016 campaign.

Interview: Adam Katz Sinding for Premium by Jack & Jones

Premium by Jack & Jones Spring/Summer 2016 Lookbook

Bastiaan Van Gaalen models spring-summer 2016 tailoring from Premium by Jack & Jones.
Bastiaan Van Gaalen models spring-summer 2016 tailoring from Premium by Jack & Jones.

Model Bastiaan Van Gaalen is front and center for Premium by Jack & Jone’s spring-summer 2016 lookbook. Representing the brand’s modern gentleman, Bastiaan dons a contemporary wardrobe, reflective of Premium by Jack & Jones’ reworked classics. Embracing a sartorial edge, Bastiaan is photographed in trim suiting, but also shows a casual angle with essentials such as the cotton t-shirt.

Bastiaan Van Gaalen models a classic white dress shirt with khaki trousers for Premium by Jack & Jones.
Bastiaan Van Gaalen models a classic white dress shirt with khaki trousers for Premium by Jack & Jones.

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