Lucas Bravo Embraces His Inner Cinephile for Persol Campaign

October 4, 2022
Lucas Bravo Suit Persol Eyewear Campaign Fall Winter 2022
Donning an elegant black suit, Lucas Bravo wears Persol’s 1960s-inspired PO3307S sunglasses for the brand’s fall-winter 2022 campaign. Photo: Persol

This fall, Persol delves into various cinema subgenres. Persol pays homage to the world of film by taking ideas from the different subgenres that have influenced them since their founding. The brand chooses Lucas Bravo as the face of its fall-winter 2022 campaign, further tying into the overarching theme. In the advertisement, Bravo forms a romantic partnership with Sophie Cookson and sets their love tale against Rome’s backdrop.

Lucas Bravo Sophie Cookson Persol Eyewear Campaign Fall Winter 2022
Posing alongside Sophie Cookson, Lucas Bravo wears Persol PO3302S sunglasses for the eyewear brand’s fall-winter 2022 campaign. The sunglasses reference 1970s-inspired unisex pilot style and are available in two-tone color palettes. Photo: Persol

Lucas Bravo for Persol Fall/Winter 2022 Campaign

Perhaps the character Lucas Bravo played on the Netflix series “Emily in Paris” brought him the most notoriety. Bravo looks dapper as the leading man for Persol’s fall-winter 2022 campaign. “I am thrilled to be joining forces with Persol, an eyewear brand which has managed to hold onto its illustrious status for over a century,” shares Bravo. 

Lucas Bravo Persol Eyewear Campaign Fall Winter 2022
Lucas Bravo fronts Persol’s fall-winter 2022 campaign, sporting the eyewear brand’s PO3297V glasses. The square style pays homage to 1960s cinema with a bold retro aesthetic. Photo: Persol

Lucas Bravo, starring in the new eyewear campaign for Persol, embodies characters from various popular genres, such as the thriller, the rom-com, the musician biopic, racing, and spy-fi. Bravo explains his relationship with Persol, “We share our appreciation for timeless design, craftsmanship, and cinema, which made working together feel even more organic.” 

Sophie Cookson Lucas Bravo Persol Eyewear Campaign Fall Winter 2022
Sophie Cookson joins Lucas Bravo for Persol’s fall-winter 2022 campaign. Bravo wears Persol’s PO3296V glasses that feature a soft square shape and draws inspiration from rom-com movie characters. Photo: Persol
Sophie Cookson Lucas Bravo Persol Eyewear Campaign Fall Winter 2022
Persol takes inspiration from musician biopics with its PO1004S sunglasses, worn by Lucas Bravo for its fall-winter 2022 campaign. Bravo wears the oversized and slightly square pilot-shape frames as he poses with Sophie Cookson. Photo: Persol
Lucas Bravo Sophie Cookson Persol Eyewear Campaign Fall Winter 2022
Channeling his inner spy for Persol’s fall-winter 2022 campaign, Lucas Bravo wears the brand’s PO1002S sunglasses. Their sleek shape pays homage to spy-fi blockbusters. Photo: Persol