After starring in numerous GUESS campaigns, DNCE frontman Joe Jonas lines up his latest gig. Jonas joins bandmates Jack Lawless, Cole Whittle, and JinJoo Lee as the newest brand ambassadors of K-Swiss. The group embraces retro tennis style as they star in a cheeky campaign for the brand. The advertisement spotlights K-Swiss’ classic heritage with a focus on its white Classic VN sneaker. Taking to the tennis court, DNCE easily makes a case for the iconic white sneaker.