Guy Remmers Takes London for Jimmy Choo Spring 2024 Ad

The Fashionisto

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Published January 31, 2024

On a stroll, Guy Remmers fronts Jimmy Choo's spring 2024 campaign in Finnion monkstrap shoes.Pin
On a stroll, Guy Remmers fronts Jimmy Choo’s spring 2024 campaign in Finnion monk strap shoes. Photo: Anton Gottlob / Jimmy Choo

Set against the iconic charm of London, the Jimmy Choo spring 2024 campaign introduces a refreshing narrative of modernity and relaxed sophistication. British actor Guy Remmers, known for his role in Apple TV’s drama The Buccaneers, effortlessly embodies the Jimmy Choo man—his confident poise and creative flair aligning seamlessly with the brand’s vision.

The advertisement, captured by photographer Anton Gottlob, embodies a carefree spirit and the confidence London and Jimmy Choo represent.

Guy Remmers for Jimmy Choo Spring 2024 Advertisement

Guy Remmers dons a neutral-colored look for Jimmy Choo's spring 2024 campaign, wearing the brand's Etta mule.Pin
Guy Remmers dons a neutral-colored look for Jimmy Choo’s spring 2024 campaign, wearing the brand’s Etta mule. Photo: Anton Gottlob / Jimmy Choo

The streets of London serve as a canvas for the campaign, where pastel hues and graphic prints interact. Styled by Ben Schofield, Remmers is a vision of contemporary cool, his attire reflecting the sleek and clean lines that define the new Jimmy Choo collection.

Rocking a graphic nylon jacquard motif, Guy Remmers appears in Jimmy Choo's spring 2024 ad, wearing Marlow moccasins with a N/S mini tote.Pin
Rocking a graphic nylon jacquard motif, Guy Remmers appears in Jimmy Choo’s spring 2024 ad, wearing Marlow moccasins with an N/S mini tote. Photo: Anton Gottlob / Jimmy Choo

Notable pieces from the collection include the graphic nylon jacquard Marlow moccasins, the polished black leather Finnion monk strap shoes, the understated suede Etta mule, and the bold block-heeled Sammy boot.

All smiles, Guy Remmers poses with Jimmy Choo's N/S tote for the label's spring 2024 advertisement.Pin
All smiles, Guy Remmers poses with Jimmy Choo’s N/S tote for the label’s spring 2024 advertisement. Photo: Anton Gottlob / Jimmy Choo

Complementing the footwear, the Jimmy Choo N/S tote is a standout, available in its regular and mini sizes.

Directed by Martin Senyszak, the campaign captures Jimmy Choo’s essence through a lens of accessible luxury and urban elegance.


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