INDOCHINO unveils its spirited spring-summer 2023 campaign, transporting us to the vibrant Mexican city of Oaxaca. Embodying the concept of “A Story in the Making,” the advertisement praises the influence of personal style and the memorable moments men craft while dressed in their INDOCHINO suits. Photographer Evaan Kheraj masterfully captures the essence of the brand’s latest ad, collaborating with models Marcel Castenmiller, Brandon Soon Shiong, and Monywirr Deng.
INDOCHINO Spring/Summer 2023 Campaign
The models sport INDOCHINO’s vibrant suits, reflecting Oaxaca’s vivacious backdrop, steeped in rich architecture and cultural legacy. This season also spotlights the INDOCHINO woman, sharing the sartorial limelight with her male counterpart in bold, eye-catching ensembles.
INDOCHINO CEO Drew Green explains, “Our mission is to empower shoppers to place themselves at the center of their own story, guiding them emotionally and practically through the process of creating custom clothing to feel like their truest self.”
Green further elaborates, “The spring-summer 2023 collection and its corresponding campaign imagery bring that vision to life in a beautiful way, which we are proud to share with the world.” The fusion of color, heritage, and individuality seamlessly combine in INDOCHINO’s latest advertisement, capturing the essence of a story unfolding, one stylish suit at a time.
