ESPRIT Takes to Miami for Summer 2023 Campaign

The Fashionisto

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Published April 17, 2023

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Updated May 5, 2023

Icaro Marques, Josh McGregor, and Hunter Warr sport swim caps and briefs for ESPRIT's summer 2023 campaign. Pin
Icaro Marques, Josh McGregor, and Hunter Warr sport swim caps and briefs for ESPRIT’s summer 2023 campaign. Photo: Richard Phibbs / ESPRIT

The stage is set as ESPRIT unveils its exhilarating summer 2023 campaign, embodying a fresh brand identity that encapsulates the essence of playfulness, modernity, and cool. With an air of mischievous irreverence interwoven with maturity and poise, this season’s collection truly speaks to the brand’s revitalized spirit. Miami, Florida, serves as the vibrant backdrop, providing a sense of adventure as the campaign unfolds.

ESPRIT Summer 2023 Campaign

ESPRIT enlists Josh McGregor, Hunter Warr, and Icaro Marques as the faces of its summer 2023 campaign for men. Pin
ESPRIT enlists Josh McGregor, Hunter Warr, and Icaro Marques as the faces of its summer 2023 campaign for men. Photo: Richard Phibbs / ESPRIT

Collaborating with esteemed photographer Richard Phibbs, the campaign focuses on models Icaro Marques, Josh McGregor, and Hunter Warr. This dynamic trio, already familiar faces from ESPRIT’s spring 2023 campaign, comes together again to channel the brand’s core values of optimism, confidence, and camaraderie.

Hunter Warr, Chiharu Okunugi, Josh McGregor, Aube Jolicoeur, and Icaro Marques front ESPRIT's summer 2023 campaign. Pin
Hunter Warr, Chiharu Okunugi, Josh McGregor, Aube Jolicoeur, and Icaro Marques front ESPRIT’s summer 2023 campaign. Photo: Richard Phibbs / ESPRIT

Bathed in the warm Miami sun, the models radiate perfection, thanks to the expert craftsmanship of hair stylist David Cotteblanche and makeup artist Maki Ryoke. The summer 2023 collection showcases ESPRIT’s pursuit of a weightless aesthetic, emphasizing a lively spirit and freedom of movement.

Josh McGregor stars in ESPRIT's summer 2023 campaign. Pin
Josh McGregor stars in ESPRIT’s summer 2023 campaign. Photo: Richard Phibbs / ESPRIT

Linen takes center stage in the collection, as suit jackets and shirts artfully coexist with vibrant swim briefs and nostalgic camp shirts. The harmonious blend of fabric and color evokes a breezy summer ambiance, inviting those who wear ESPRIT’s latest collection to indulge in a carefree and exciting season rich with adventure and effortless style.

It's swim briefs season as ESPRIT takes to Miami, Florida, for its summer 2023 campaign.Pin
It’s swim briefs season as ESPRIT takes to Miami, Florida, for its summer 2023 campaign. Photo: Richard Phibbs / ESPRIT

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