Once again, Rag & Bone’s Photo Project comes to life with the launch of the brand’s spring 2022 collection. Rag & Bone welcomes newcomers Hopper Penn and Kendall Harrison to the fold for the season. A true representation of Rag & Bone’s values, the duo embodies genuineness and a carefree attitude. With Rag & Bone as the season’s official go-to for clothing essentials, Hopper graciously takes us into his Los Angeles home, while Kendall visits Milk & Roses in Brooklyn, New York.
Rag & Bone 2022 Photo Project
Rag & Bone has reconnected with long-time friend Andreas Laszlo Konrath in the spirit of creative collaboration, according to the brand. This spring, the photographer worked with Hopper Penn and Kendall Harrison to photograph them in Rag & Bone’s classic pieces for the season. Each location was chosen with care, reflecting the environment in which each individual felt most at ease.
2022 is the year of Rag & Bone celebrating its twentieth anniversary. For spring, the brand, which is best known for its denim, reinterprets its iconic pieces with a sense of hopefulness and optimism. Hopper and Kendall are photographed by Konrath in time-tested outfits. Fashionable essentials from Rag & Bone, such as the label’s relaxed denim, sporty jackets, and easy tees, are essential for a laid-back look.