H&M has brought back its Essentials for men. For fall, the fashion brand introduces its Essentials Core collection, which features classic, high-quality garments with an ideal fit. Elevated wardrobe fundamentals take center stage, highlighting pieces H&M hopes you will return to repeatedly for your favorite ensembles. With its Essentials line, H&M pursues a slower cycle of trends.
H&M Essentials Core Collection
Ross Lydon, H&M’s Head of Menswear Design, explains, “The men’s design team really studied classic menswear pieces and focused meticulously on the components and details needed to create this timeless yet modern collection.” Lydon adds, “I’m excited to continue working with and elevating the concept further over time.”
The H&M Essentials Core collection consists of 13 uniquely numbered styles and will only include up to 20 unique products at any time. For its latest collection, H&M focuses on essentials for everyday living. The new collection consists of a tailored coat, hoodie, t-shirt, sweatshirt, jeans, Oxford shirt, lightweight and heavyweight sweaters, slacks, a blazer, and chinos. H&M favors a color palette comprised of neutrals and seasonal hues because it promotes everyday wear.