Dior Men Winter 2023 Campaign: The YSL Factor

The Fashionisto

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Published July 24, 2023

Wu Guoqiang and Silouane Vongkhamchanh star in Dior Men's fall-winter 2023 campaign.Pin
Wu Guoqiang and Silouane Vongkhamchanh star in Dior Men’s winter 2023 campaign. Photo: Rafael Pavarotti / Dior Men

Opening a new season narrative with a firm nod to the past, Dior Men’s fall-winter 2023 collection offers a respectful salute to the iconic Yves Saint Laurent. Saint Laurent’s legacy, starting in 1957 as Christian Dior’s successor, finds a new voice in this collection.

Drawing inspiration from water’s fluid nature—the mighty Thames and Seine serve as muses—the collection is a study in motion, mimicking the ever-changing tides of fashion. This concept, woven throughout the garments and the campaign, bridges the gap between the historical and the contemporary, revealing Dior’s undying, vibrant spirit.

Dior Men Winter 2023 Campaign

Loris Moine fronts Dior Men's fall-winter 2023 campaign. Pin
Loris Moine fronts Dior Men’s winter 2023 campaign. Photo: Rafael Pavarotti / Dior Men

Rafael Pavarotti is the photographer behind the campaign’s striking imagery. His lens captures the graceful marriage of Dior Men’s future-focused designs with the dark, quintessentially Dior-esque setting.

Elegant yet precise silhouettes, crafted with meticulous attention by Kim Jones, tell a tale of Dior’s modernist approach while harkening back to the brand’s rich past. This dynamic visual narrative becomes a dialogue between periods, positioning the campaign as an elaborate, multi-layered tribute to Dior’s legacy.

Dior Men enlists models Emile Danckaert and Awwal Adeoti as the stars of its fall-winter 2023 campaign.Pin
Dior Men enlists models Emile Danckaert and Awwal Adeoti as its winter 2023 campaign stars. Photo: Rafael Pavarotti / Dior Men

Emile Danckaert, Wu Guoqiang, Awwal Adeoti, Loris Moine, and Silouane Vongkhamchanh grace the campaign, dressed in voluminous outerwear, trench coats, dropped-shoulder jackets, and fishermen’s hats. Each piece tells a story of transformation, with coats morphing into capes and jackets featuring ruched double sleeves.

Awwal Adeoti and Silouane Vongkhamchanh take the spotlight for Dior Men's fall-winter 2023 campaign. Pin
Awwal Adeoti and Silouane Vongkhamchanh take the spotlight for Dior Men’s winter 2023 campaign. Photo: Rafael Pavarotti / Dior Men

Melanie Ward styles the models, emphasizing the collection’s focus on elegance, comfort, and functionality. Not to be overlooked, accessories are given their due spotlight. The metallic Saddle bag, the Saddle Boxy, and the new Dior Pillow bags command attention, while the Dior Carlo shoes find new life in derby style and ankle boots iterations.

A chic vision, Silouane Vongkhamchanh appears in Dior Men's fall-winter 2023 campaign. Pin
A chic vision, Silouane Vongkhamchanh appears in Dior Men’s winter 2023 campaign. Photo: Rafael Pavarotti / Dior Men

From sculptural knits reflecting the rhythmic pattern of waves to artful footwear, this collection and campaign exemplify Dior’s capacity for reinvention while firmly rooting itself in a rich and illustrious history.

Models Awwal Adeoti and Emile Danckaert come together for Dior Men's fall-winter 2023 campaign. Pin
Models Awwal Adeoti and Emile Danckaert come together for Dior Men’s winter 2023 campaign. Photo: Rafael Pavarotti / Dior Men

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