After connecting with Tag HEUER, actor Chris Hemsworth adds another campaign to his belt. The Thor star connects with BOSS Bottled for its new campaign. Hemsworth links up with director Nicholas Winding Refn to tell the story of Hugo Boss’ Man of Today. The BOSS Bottled ambassador shows an affinity for integrity and respect.
Hemsworth talks to Business of Fashion about the advertisement. He shares, “It’s an iconic brand that’s been around for many years. The qualities and the messaging of the brand spoke to my way of living and my way of thinking. The campaign is a very positive message of compassion and commitment. It talks about success and chasing your dreams, but doing that with integrity and honesty.”