Balmain Takes to the Desert for Fall ’22 Campaign

The Fashionisto

/

Published August 7, 2022

/

Updated November 13, 2022

Tye Tubbax Model Balmain Campaign Men Fall 2022
Wearing leather pants and a vest, Tye Tubbax fronts Balmain’s fall-winter 2022 campaign for men. Photo Credit: Mert & Marcus / Balmain

The desert is the setting for Balmain’s new fall-winter 2022 advertising campaign. This season, the French fashion brand and its creative director Olivier Rousteing embrace modernism with an emphasis on the details. With the addition of platform boots, monochromatic ensembles are elevated to the next level.

Mukasa Kakonge Model Shirtless Balmain Campaign Men Fall 2022 White Pants
Mukasa Kakonge rocks white pants and platform boots for Balmain’s fall-winter 2022 campaign for men. Photo Credit: Mert & Marcus / Balmain

Balmain Fall/Winter 2022 Campaign

Mert Alas and Marcus Piggott, or Mert & Marcus, photograph Balmain men’s fall-winter 2022 advertising campaign. For the ad, the photography duo captures models Cherif DouambaMukasa Kakonge, and Tye Tubbax. Mert & Marcus’ approach to the season is straightforward, with models doing minimal posing and the clothing speaking for themselves.

Related: REILLY PATTON EMBRACES GRAPHIC STYLE IN BALMAIN PRE-FALL ’22 COLLECTION

Cherif Douamba Model Balmain Campaign Men Fall 2022
Cherif Douamba appears in Balmain’s fall-winter 2022 campaign for men. Photo Credit: Mert & Marcus / Balmain

While voluminous silhouettes rule the season, Balmain strikes a delicate balance between tailored and relaxed. With essential elements like stitching and zipper details, Olivier Rousteing draws attention to the usage of fabric and tailoring. Moreover, footwear is characterized by exaggerated shapes and finishes.

Balmain Campaign Leather Pants Fall 2022 Men
Balmain highlights its leather pants and modern men’s sneakers for fall-winter 2022. Photo Credit: Mert & Marcus / Balmain

Recent Updates

Showcasing his personal style, Lenny Kravitz also sports Gucci jeans with a Diesel jacket.

Lenny Kravitz for Highsnobiety: On Living Authentically

Highsnobiety, the stylish compass of culture, highlights the multifaceted man of arts and style—musician, actor, and writer Lenny Kravitz. In ...
Models Mumin Jangani and Saul Symon front the Gucci Vault summer 2023 campaign.

Gucci Vault Summer 2023: Glamour Meets Slacker Chic

A parade of eclectic summer ensembles graces the sunny fashion landscape, courtesy of Gucci's latest venture. This follows the trail ...
Neutral Color Outfits Men

Neutral Color Outfits for Men: Timeless Chic Style

When it comes to fashion, neutral colors are a timeless classic. They are versatile, easy to style, and perfect for ...
Succession stars Matthew Macfadyen and Nicholas Braun. Playing Cousin Greg, Braun wears an IWC watch.

Decoding Succession: The Subtle Elegance of IWC Watches

The beauty of HBO's acclaimed series Succession lies in the intricate details that reveal as much about its characters as ...
Guardians of the Galaxy Vol. 3 star Will Poulter graces the pages of Hunger magazine with a new photoshoot.

Will Poulter Covers Hunger, Discusses Mental Health

In Hunger magazine's latest issue, British actor Will Poulter graces the spotlight and advocates for mental health. Amidst the serene ...
40s Fashion for Men: How History Shaped the Decade

40s Fashion for Men: How History Shaped the Decade

In the wake of the Great Depression of 1929, men's fashion in the 1930s had adopted a streamlined and simplistic ...