s.Oliver enlists Guillaume Babouin as the face of the season. The model and boxer pours on the charm as he showcases the brand’s fresh new styles. Skateboarding and hanging out on the city street, Guillaume inspires in casual fits that are ideal for everyday wear. His wardrobe includes everything from lightweight knitwear and distressed denim jeans to iconic menswear pieces such as the polo shirt. The selection comes together in a color palette of neutrals with the occasional pop of bright hues like yellow.