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Shawn Mendes Reunites with Emporio Armani, Fronts Connected Campaign

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Shawn Mendes fronts Emporio Armani's Connected campaign.
Shawn Mendes fronts Emporio Armani’s Connected campaign.

Emporio Armani launches its new touchscreen smartwatch with the help of Shawn Mendes. The Canadian singer fronts the brand’s advertising campaign, which features a series of images by photographer Sabine Villiard. Front and center, Shawn shows off Emporio Armani’s casual and formal sides. He also connected with the Italian label recently for its spring-summer 2018 men’s show.

Related: Shawn Mendes Covers Flaunt, Talks Love & Songwriting

Shawn Mendes Emporio Armani Connected Campaign

A sleek vision, Shawn Mendes appears in Emporio Armani's connected campaign.
A sleek vision, Shawn Mendes appears in Emporio Armani’s connected campaign.
Sabine Villiard photographs Shawn Mendes for Emporio Armani's Connected campaign.
Sabine Villiard photographs Shawn Mendes for Emporio Armani’s Connected campaign.

All smiles, Shawn Mendes stars in Emporio Armani's Connected campaign.
All smiles, Shawn Mendes stars in Emporio Armani’s Connected campaign.

Emporio Armani enlists Shawn Mendes as the star of its Connected campaign.
Emporio Armani enlists Shawn Mendes as the star of its Connected campaign.

Pictures: Shawn Mendes Attends Emporio Armani’s Spring ’18 Show

Shawn Mendes suits up in Emporio Armani.
Shawn Mendes suits up in Emporio Armani.
Singer Shawn Mendes poses for pictures with designer Giorgio Armani.
Singer Shawn Mendes poses for pictures with designer Giorgio Armani.
All smiles, Shawn Mendes wears Emporio Armani.
All smiles, Shawn Mendes wears Emporio Armani.
Roberta Armani poses for pictures with Shawn Mendes.
Roberta Armani poses for pictures with Shawn Mendes.
Images courtesy of Emporio Armani