Singer Sam Smith fronts his first menswear campaign. Connecting with Balenciaga, Smith stars in the fashion house’s fall-winter 2015 advertising campaign, which was photographed by Josh Olins at Centrestage Studios in London. Styled by Robbie Spencer, Smith sports a Balenciaga turtleneck and tailored blazer. Discussing the new campaign, Smith shares, “I am absolutely honored to have been chosen to be the face of Balenciaga. I have been a devoted fan of the brand for a while now. I love how intimate it feels, and how involved Alexander has been and is with the brand. I never in my wildest dreams thought I’d be wearing these clothes, let alone modeling them. So this is a dream come true, and I hope the beginning of a lovely long relationship with Alexander and the House.” / Art direction by Christopher Simmonds. Hair by Matt Mulhall. Grooming by Pep Gay. Music by Andy Stott.