Marc O’Polo taps singer Robbie Williams to help celebrates its fiftieth anniversary. Robbie, along with his wife Ayda design special sweatshirts with personal autograph embroidery. Revisiting nineties trends, one key item from the collaboration is a pink logo sweatshirt. “A confident man wears pink,” adds Williams.
Starring in a new campaign lensed by photographer Peter Lindbergh, the British singer explains, “I choose comfort over fashion a lot of the time.” Taking a note from Williams, who enjoys spending lazy days at home, the range also features logo hoodies and a cheeky pair of boxers covered in strawberries.
Robbie Williams for Marc O’Polo Campaign