Ray-Ban looks to photographer Steven Klein to capture a stunning new campaign. As the quintessential eyewear brand celebrates its eightieth anniversary, Klein brings a fashionable edge to the label. Models such as Tony Chung appear in the advertisement, embracing a bold confidence. Noted as Ray-Ban’s protagonists, the models wear the label’s latest shades. Seamlessly blending eyewear that is timeless as well as modern, Ray-Ban’s Aviator, General, Blazer, and Wayfarer steal the scene.