Tennis player Novak Djokovic steps into a new role as the face of Lacoste. The French brand shows a passing of the torch from René Lacoste to Djokovic with an advertising campaign. A regular collaborator of Lacoste, Jacob Sutton photographs the outing. In addition to being a face of the brand, Djokovic has an exclusive eponymous clothing line by Lacoste. Wearing the range on and off the court, the clothes bring together style and function.
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Novak Djokovic for Lacoste 2017 Campaign
