Performance denim is in the spotlight for Levi’s spring-summer 2019 campaign. The brand showcases its jeans with advanced stretch and Thermadapt technology. Levi’s denim innovations provide for high elasticity jeans with resilient fiber.
Meanwhile, the label’s Thermadapt technology helps to adapt your body temperature to the outside environment. Photographer James Pearson-Howes takes to the studio to capture Levi’s performance denim. Models Kelvin Bueno and Francesco Cuizza champion casual style as they front the campaign.