L.B.M. 1911 unveils its fall-winter 2018 campaign and lookbook. The Italian label reconnects with model Jules Raynal for the season. A sartorial vision, Jules dons L.B.M. 1911’s latest selection of covetable menswear. An understated elegance is juxtaposed with the attitude of the Italian Riviera. Applying a relaxed mode to sophisticated dressing, L.B.M. 1911 champions smart separates. Tailored blazers, turtleneck sweaters, colored trousers, single-breasted coats, and more come together for the outing.