Lacoste Delivers Fitted Classics for Spring Ads

February 11, 2016
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George Barnett layers a crewneck pullover with a polo and white pants for Lacoste’s spring-summer 2016 campaign.

French fashion brand Lacoste unveils its spring-summer 2016 campaign, which features British model George Barnett (Bananas). The established model links up with photographer Jacob Sutton for the picturesque outing. Heading outdoors, George is joined by Aymeline Valade. Styled by Tracey Nicholson, George is pictured in Lacoste’s signature polo shirts, cotton twill trousers and crewneck pullovers, accented by choice accessories.

Related: Lacoste Spring/Summer 2016 Menswear Collection

Lacoste Spring/Summer 2016 Campaign

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Models Aymeline Valade and George Barnett for Lacoste Spring/Summer 2016 Campaign
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Wearing white sneakers with a polo shirt and lean pants, George Barnett is ready for summer with Lacoste.
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George Barnett is captured in navy, white, grey and red for Lacoste’s spring-summer 2016 campaign.

Lacoste Spring/Summer 2016 Men’s Lookbook

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Anders Hayward goes casual for Lacoste’s spring-summer 2016 men’s lookbook.

Lacoste shares its sporty narrative for spring-summer 2016 with help from models Anders Hayward and Piero Mendez. The pair appear in a lookbook that showcases Lacoste’s casual sentiments for the season. Bright colors such as yellow and green come together with navy for a well-rounded lineup. Featured pieces range from striped polo shirts and logo pullovers to gingham print shirts.

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Piero Mendez is a sporty vision for Lacoste’s spring-summer 2016 men’s lookbook.