Mavi reunites with Jordan Barrett following its fall campaign. The Australian model couples up with Romee Strijd for Mavi’s spring-summer 2018 advertisement. Mariano Vivanco photographs the models in the brand’s must-have denim styles. Mavi chief brand officer Elif Akarlilar discusses the outing.
We are excited to have Romee Strijd and Jordan Barrett as the faces of Mavi’s spring-summer 2018 campaign, says Akarlilar.
Romee’s great personality and style are a perfect fit for Mavi and our Super Mavi collection. She embraces the jean culture, and we wanted to partner with her as she lives her life and experiences in denim. Romee’s energy and spirit, paired with Jordan’s talent and sense of adventure, are a true reflection of Mavi’s modern direction of denim. We strive and have been
the leader in introducing newness and innovation through a denim lifestyle and enriching the customer experience both online and offline for over a quarter of a century, and this continues to propel us in that direction.
Jordan Barrett for Mavi Spring/Summer 2018 Campaign