Kith’s Got a New Face: John Leguizamo Fronts Summer 2024 Ad

The Fashionisto

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Published May 15, 2024

John Leguizamo wears a black outfit for Kith's summer 2024 campaign.Pin
John Leguizamo wears a black outfit for Kith’s summer 2024 campaign. Photo: Kith

Kith’s summer 2024 campaign features the charismatic John Leguizamo. At 63, Leguizamo dons a wardrobe influenced by Turkish and Italian styles, celebrating Kith’s connection to its flagship cities.

Kith Summer 2024 Campaign

Kith enlists John Leguizamo to front its summer 2024 campaign.Pin
Kith enlists John Leguizamo to front its summer 2024 campaign. Photo: Kith

The season’s collection offers a thoughtful selection of fabrics and textures, with vintage lace, lightweight wool, and cotton eyelet details capturing the essence of summer travels.

The campaign frames Leguizamo as the quintessential Kith man. Crossover shirts paired with linen trousers and menswear like the iconic bomber jacket illustrate a sophisticated yet relaxed summer aesthetic.

Actor John Leguizamo is pictured poolside as the star of Kith's summer 2024 advertisement.Pin
Actor John Leguizamo is pictured poolside as the star of Kith’s summer 2024 advertisement. Photo: Kith

Kith’s color palette features earthy tones and vibrant prints, grounding the collection in natural elegance and laid-back luxury. The new campaign highlights seasonal attire while emphasizing the evolution of men’s fashion, with an artistic nod to its roots in distinct cultural aesthetics.

John Leguizamo fronts Kith's summer 2024 ad.Pin
John Leguizamo fronts Kith’s summer 2024 ad. Photo: Kith

As Leguizamo moves through various settings, from rustic outdoor spaces to sleek indoor environments, he exudes the air of a worldly man, reflecting Kith’s summer vision.


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