Jaco van den Hoven is back in the spotlight as he connects with Reserved. Embracing casual street style, Jaco appears in the brand’s spring 2017 campaign and lookbook. Bringing casual ensembles to the forefront, Reserved makes a case for effortless essentials. Front and center, Jaco wears denim jackets, hoodies, graphic tees, sweatshirts, and more. Military style also reigns with a khaki spin on the bomber and shirt jacket.