Hilfiger Denim reunites with model Lucky Blue Smith for its spring-summer 2017 campaign. However, the fashion brand also makes room to increase its social influence. Anwar Hadid appears in the advertisement. The younger Hadid is the brother of the press worthy Gigi and Bella.
After appearing in campaigns for HUGO Hugo Boss and Zadig & Voltaire this season, Anwar links up with Lucky and Hilfiger newcomer, Sofia Richie. Together, the trio embrace a LA cool in distressed denim styles, while also hitting the streets in a new video.