Harrods explores the spring-summer 2024 trends, led by Italian dancer Francesco Mariottini. The luxury department store curates a selection from brands like Burberry and Louis Vuitton, showcasing a fresh renaissance of menswear essentials.
Varsity jackets, such as the navy and gold piece worn by Mariottini, redefine collegiate style by blending plush leather and soft wool, encapsulating luxury within a nostalgic sporty silhouette.
Spring/Summer 2024 Trends at Harrods
Harrods highlights an elevation of the preppy aesthetic with a contemporary spirit. Showcased clothing emphasizes time-honored elements in modern designs. Cardigans, collared shirts, and revamped jackets come together, filtering tradition through the lens of today’s laid-back luxury.
Denim also enjoys a dynamic revival. A full denim ensemble topped with a light blue cap represents the season’s nod to casual refinement, striking a harmonious balance between relaxed and refined styles.
Statement accessories accompany the wardrobe essentials, with Harrods emphasizing the fusion of function and high fashion in men’s bags. Tactile leather totes, essential for the man on the move, are presented alongside maximalist designs, offering a dash of daring to discerning customers.
Whether it’s a check-patterned tote against the backdrop of a minimalist ensemble or a vibrant bag carried through Harrods, these pieces stand as icons of the season’s push toward innovation.
