Jules Raynal and Oli Lacey inspire in Hackett London's fall-winter 2018 campaign. The models embrace classic style as they showcase the brand's smart mix of casual and tailored menswear. Photographer Diego Merino photographs the pair in images that capture a British attitude. Meanwhile, Jo Grzeszczuk styles the campaign. Front and center, Oli and Jules wear key pieces like Hackett London's suit jackets, denim jeans, and polo shirts.