Gucci & Horses Take on LA for Spring ’20 Campaign

The Fashionisto

/

Published January 9, 2020

Gucci takes to Château Marmont for its spring-summer 2020 campaign.Pin
Gucci takes to Château Marmont for its spring-summer 2020 campaign.

Gucci travels to Los Angeles for its spring-summer 2020 campaign. The quirky outing features horses and their human costars. Entitled “Of Course a Horse,” the concept comes from the mind of Gucci creative director Alessandro Michele. Meanwhile, art director Christopher Simmonds and director Yorgos Lanthimos bring Michele’s fantastic vision to life. Taking flights, catching up over soft boil eggs, and relaxing at home, models Cheikh Tall, Hao Liu, and Erik Sathrum are among Gucci’s stars for the season.

Related: Gucci Mane & Iggy Pop Party with Gucci for Resort ’20 Campaign

Gucci Spring/Summer 2020 Campaign

Oversized sunglasses are front and center for Gucci's spring-summer 2020 campaign.Pin
Oversized sunglasses are front and center for Gucci’s spring-summer 2020 campaign.
Cheikh Tall fronts Gucci's spring-summer 2020 campaign.Pin
Cheikh Tall fronts Gucci’s spring-summer 2020 campaign.
Hao Liu takes a stylish flight with Gucci for its spring-summer 2020 campaign.Pin
Hao Liu takes a stylish flight with Gucci for its spring-summer 2020 campaign.
Erik Sathrum and Hao Liu appear in Gucci's spring-summer 2020 campaign.Pin
Erik Sathrum and Hao Liu appear in Gucci’s spring-summer 2020 campaign.

Recent Updates

Dolce & Gabbana’s Holiday 2024 Campaign Shines Bright

Dolce & Gabbana’s Holiday 2024 Campaign Shines Bright

After stealing the night with its eyewear advertisement, Dolce & Gabbana is back in the spotlight with its holiday 2024 ...
H&M’s Holiday 2024 Campaign Celebrates Love & Glamour

H&M’s Holiday 2024 Campaign Celebrates Love & Glamour

H&M’s holiday 2024 campaign arrives with all the festive flair one might expect from a collection that revels in the ...
David Beckham & adidas Celebrate 30 Years of the Predator

David Beckham & adidas Celebrate 30 Years of the Predator

David Beckham, ever the fashion juggernaut, once again dominates the spotlight. Fresh off a successful BOSS campaign and eyewear venture, ...
AMIRI Debuts The Pacific Sneaker: An Ode to California Cool

AMIRI Debuts The Pacific Sneaker: An Ode to California Cool

AMIRI unveils “The Pacific,” a sneaker rooted in the breezy essence of Southern California. Set against the sun-drenched Pacific Coast ...
Ralph Lauren Purple Label Celebrates Timeless Holiday Style

Ralph Lauren Purple Label Celebrates Timeless Holiday Style

Ralph Lauren Purple Label’s holiday 2024 collection stands as a statement of timeless elegance, blending the brand’s unmistakable formal sophistication ...
Etro’s Fall 2024 Campaign Captures Homeric Romance

Etro’s Fall 2024 Campaign Captures Homeric Romance

Etro’s fall-winter 2024 campaign sets its stage in Messina, a nod to the hometown of creative director Marco de Vincenzo ...