• Skip to main content
  • Skip to secondary menu
  • Skip to primary sidebar
  • Skip to footer
  • Home
  • Shop
  • Fashion
  • Style
    • Footwear
  • Contact
  • Log In

The Fashionisto

Men's Fashion, Style & Entertainment

  • Campaigns
  • Editorials
  • Eyewear
  • Lookbooks
  • Must-Reads
Jordan Barrett Stella Maxwell Models SIR. Campaign 2022

Jordan Barrett Co-signs Gender-neutral Style with SIR. Collaboration

Louis Vuitton Tambour Outdoor Chronograph Watch Campaign 2022

Louis Vuitton Extends Its Adventurous Spirit with Tambour Outdoor Chronograph

Shawn Mendes Tommy Hilfiger Campaign Summer 2022

Shawn Mendes Fronts Tommy Hilfiger Summer Campaign ‘Classics Reborn’

Jake Gyllenhaal Cartier Campaign Santos 2022 Ad

Jake Gyllenhaal Captivates in Cartier Santos Campaign

You are here: Home / Celebrity / PUMA Taps George Russell as Brand Ambassador

PUMA Taps George Russell as Brand Ambassador

Published on March 20, 2022
George Russell Smiling PUMA Brand Ambassador 2022
All smiles, George Russell is PUMA’s most recently announced brand ambassador.

PUMA has announced that Formula One driver George Russell will serve as the company’s latest brand ambassador. The young British star currently competes for the Mercedes-AMG Petronas Formula One Team. It is an excellent fit for PUMA as an extension of its lifestyle and performance offerings. 

“There isn’t a day where I’m not doing some form of training,” Russell explains. “PUMA is a brand that I’ve worn for many years, I use it for my fitness program, leisurewear and of course any time I’m in a Mercedes-AMG Petronas Formula 1 car.” A statement from the 24-year-old Formula One driver says, “I have a great relationship with the brand and to finally be officially part of the PUMA Family is a real honor for me. I’m looking forward to our journey together.”

George Russell PUMA Brand Ambassador 2022
Formula One Driver George Russell steps out of a sports car as PUMA’s newest brand ambassador.

George Russell x PUMA

George Russell talks about the benefits of working with a well-known and dependable brand like PUMA in terms of performance: “The overalls and other items we wear in the car are massively important from a performance perspective for a number of reasons,” Russell says. “First is weight, everything that is put on or in the car needs to be as lightweight as possible and we work closely with PUMA to ensure all our race gear is as precisely developed and engineered as the car.” 

Related: ROMEO BECKHAM ROCKS SPORTY STYLE FOR PUMA X AMI CAMPAIGN

Discussing performance gear, Russell continues, “Second is comfort. Every single item we wear, whether overalls, boots, gloves, fireproofs, all need to fit perfectly and as though you can’t feel them. In the intense environment of a cockpit, even the most minor of fit issues can be a distraction when you’re racing at 200mph. PUMA works really close with me to ensure both comfort and performance is optimized.”

PUMA brand ambassador George Russell.
PUMA brand ambassador George Russell.

“It’s a pleasure to welcome George Russell to the PUMA Family,” says James Clark, PUMA’s head of sports marketing, motorsport, and operations. “His attitude to work hard and strive for the best results is part of the ‘Forever Faster’ mantra of PUMA.”

Clark expresses, “We will have successful years together driving innovation in race gear and setting motorsport lifestyle trends. George’s great and authentic character is what PUMA is looking for. He is also a really nice guy. From a racing point of view, George has proven his competitiveness and speed already. He has got great potential and we are looking forward to support him 100% in his career.”

Filed Under: Celebrity, Fashion News, Footwear

Related

Primary Sidebar

Follow Us

  • Facebook
  • Instagram
  • Pinterest
  • Twitter

Trending

Recent Updates

Harry Gozzett Model Suit REISS Campaign Summer 2022 Men

REISS Delivers Elegant Campaign Style in Nice, France

Parker van Noord Takes to Morocco for Colorful GQ Story

Parker van Noord Takes to Morocco for Colorful GQ Story

Leon Dame Heads to Ibiza with Massimo Dutti

Leon Dame Heads to Ibiza with Massimo Dutti

Footer

Questions?

Contact
About Us
Impersonation Disclaimer
FAQ
Submissions
Privacy Policy
Terms of Service

Models

Love women’s fashion? Follow our sister website, Fashion Gone Rogue.

Men’s Shopping Websites

Looking for new clothes, footwear, or accessories? Visit some of our favorite menswear stores.

Farfetch
Forward
Luisaviaroma
Mr Porter
SSENSE

Copyright © 2022 The Fashionisto · Log in
The Fashionisto takes part in numerous affiliate marketing programs, which results in commissions for purchases made using our links to retailer websites.

FacebookTwitterPinterestTumblrMail