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Ralph Lauren - American Fashion Brand

Ralph Lauren Corporation houses POLO Ralph Lauren, Ralph Lauren, Ralph Lauren Purple Label, and other Ralph Lauren brands. The Ralph Lauren Corporation initially launched in 1967. Originally selling ties, a 28-year-old designer by the name of Ralph Lauren worked with tie manufacturer, Beau Brummell.

Ralph Lauren's first men's line, POLO launched in 1968. Making deliveries himself, Lauren was picked up by Bloomingdale's exclusively in 1969. By 1971, the first Ralph Lauren flagship opened on Rodeo Drive in Beverly Hills, California. In 1977, Ralph Lauren's popular polo shirt was introduced and by 1974, Lauren made his big Hollywood debut. Lauren outfitted the male cast of The Great Gatsby in 1920s inspired numbers.

Ralph Lauren's clothes also made an impactful statement in 1977's Oscar-winning film, Annie Hall. 1978 saw the launch of Ralph Lauren's first fragrance under the name POLO. Expanding worldwide by 1981, the rest is history. Becoming a purveyor of American style, Ralph Lauren is known for its classic preppy aesthetic.

Jegor Venned stars in POLO Ralph Lauren's fall-winter 2019 men's denim campaign.

Jegor & George Visit Montauk for POLO Ralph Lauren Fall ’19 Denim Campaign

POLO Ralph Lauren travels to Montauk for its fall-winter 2019 denim campaign. Photography duo Hill & Aubrey capture the advertisement, connecting with models Jegor Venned and George Okeny. The pair ...
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Jason Morgan Dons All American Style for POLO Ralph Lauren Fall '19 Campaign

Jason Morgan Dons All American Style for POLO Ralph Lauren Fall ’19 Campaign

Ralph Lauren enlists model Jason Morgan as the star of its fall-winter 2019 campaign. Venturing outdoors, Jason embraces all American style. Posing for the lens of photographer Matthew Brookes, Jason ...
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Models Hamid Onifade, Hugh Laughton-Scott, and Gabriel-Kane Day-Lewis star in POLO Ralph Lauren's pre-fall 2019 campaign.

Hamid, Hugh & Gabriel Embrace Preppy Style for POLO Ralph Lauren Pre-Fall ’19 Campaign

POLO Ralph Lauren heads into the new season with its pre-fall 2019 campaign. Its signature preppy style is once again in the spotlight. Models Hamid Onifade and Hugh Laughton-Scott reunite ...
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Embracing spring style, Johari Dramiga, Luke Eisner, Lane McAllister, and Darwin Gray wear POLO Ralph Lauren.

POLO Ralph Lauren Champions Ivy League Style with Spring ’19 Collection

POLO Ralph Lauren brushes up on ivy league style for spring-summer 2019. Joel Griffith photographs the season's lookbook, which features a seamless mix of relaxed and tailored style. Models Johari ...
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Hamid Onifade fronts POLO Ralph Lauren's Earth Polo campaign.

Hamid Onifade & Simon Nessman Front Ralph Lauren Earth Polo Campaign

POLO Ralph Lauren reunites with Hamid Onifade and Simon Nessman for its latest outing. The brand takes to the beach for a new campaign to spotlight its Earth Polo. Embracing ...
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Model Dane Bell sports a POLO Ralph Lauren sherpa jacket and long-sleeve tee for East Dane.

Dane Bell Embraces Outdoors Style in POLO Ralph Lauren for East Dane

Combat the cold of the great outdoors with the latest men's styles from POLO Ralph Lauren. The brand's rugged looks come together with a fresh fashion edit from East Dane ...
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Oriol Elcacho Suits Up in Ralph Lauren for The Rake

Oriol Elcacho Suits Up in Ralph Lauren for The Rake

Oriol Elcacho stars in another editorial for The Rake. The Spanish model continues to help the magazine celbrate Ralph Lauren's fiftieth anniversary. After a previous story, Oriol suits up in ...
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Edison Chen Covers The New York Times Style Magazine Singapore

Edison Chen Covers The New York Times Style Magazine Singapore

Edison Chen visits The Polo Bar as he connects with The New York Times Style Magazine Singapore for its December 2018 issue. Chen pays tribute to the iconic work of ...
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American Rhapsody: Oriol Elcacho & Nick Fouquet Model Ralph Lauren for The Rake

American Rhapsody: Oriol Elcacho & Nick Fouquet Model Ralph Lauren for The Rake

The Rake celebrates Ralph Lauren's fiftieth anniversary with a dedicated editorial. Models Oriol Elcacho, Nick Fouquet, Daisy Knatchbull, and Sarah Ann Macklin take to Lauren's home in Bedford, New York ...
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Cass Bird photographs Ralph Lauren for WSJ. magazine.

Ralph Lauren Covers WSJ. Magazine’s Innovators Issue

Ralph Lauren is once again in the spotlight as the designer covers the Innovators issue of WSJ. magazine. Cass Bird photographs the designer for the occasion. Talking to the magazine ...
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