Missoni - Italian Fashion House
Missoni is an Italian fashion house. The label was founded in 1953 in Gallarate, Lombardy by Ottavia and Rosita Missoni. Originally, the business was a small knitwear workshop. The fashion brand really came into its own during the 1970s when magazine editors raved about Missoni's knitwear.
Rosita departed the business in the early nineties, leaving her duties to her daughter Angela. Continuing in the family business, Angela has directed the house since. Although, Missoni produces complete ready to wear collections and a home line, the label is still synonymous with its knitwear and its chevron prints. This even prompted Target to collaborate with the brand in 2011 for a lower-priced collection. This was a success and immediately sold out.
Missoni Translates Urban Wear for Fall ’21 Collection
Missoni modernizes its point of view with the idea of its man "moving across the urban landscape." For fall-winter 2021, the Italian brand reinterprets wardrobe staples. Missoni's famous knitwear shares ...
Missoni Revisits House Codes for Modern Spring ’22 Wardrobe
Missoni reevaluates its house codes for spring-summer 2022. The Italian fashion brand applies its signature approach to patterns and classic menswear to a contemporary wardrobe. Versatile pieces come together for ...
Edoardo, Alpha, Elias & Jhonattan Inspire in Missoni
Edoardo Sebastianelli fronts Missoni's fall-winter 2020 men's campaign. Missoni delivers an immersive experience with its fall-winter 2020 collection. The Italian fashion house collaborates with different photographers and art directors to ...
Missoni Hits the Catwalk with Jazzy Fall ’20 Collection
Missoni takes to the catwalk with its fall-winter 2020 men's collection. The Italian fashion house finds inspiration in the jazz community of the 1970s and '80s. Patterned layers come together ...
Missoni Channels Retro Jazz Scene for Fall ’20 Collection
Missoni's fall-winter 2020 men's collection is a representation of several inflections and embellishments that blend together to bring forth a modern trend borrowed from an old one. The designs feature ...
Alton, Patryk + More Hit Their Best Moves for Adidas x Missoni Collab Campaign
Missoni takes "One Step Forward" with another Adidas collaboration. The partnership revisits Adidas' Pulseboost sneaker, which is put in the forefront, via a new campaign. Models and dancers come together ...
Missoni Heads to Cappadocia for Fall ’19 Campaign
Missoni travels to the semi-arid Turkish region of Cappadocia for its fall-winter 2019 campaign. Reuniting with photographers Mert & Marcus, the Italian fashion house unveils a stunning look at the ...
Missoni Pays Homage to Serge Gainsbourg with Spring ’20 Collection
Renaissance man Serge Gainsbourg serves as muse for Missoni's spring-summer 2020 men's collection. The season captures Gainsbourg's timeless sense of style, which Missoni describes as informally formal, spontaneous and unconventional ...
Missoni Embraces Sporty Style with Adidas Collab
Missoni embraces an active attitude as the fashion house collaborates with Adidas on a new capsule collection. Adidas' innovative spirit comes together with Missoni's celebrated craftsmanship for a unique outing ...
Missoni Revisits Mid-70s for Fall ’19 Inspiration
Missoni traverses the decades and arrives at the mid seventies. Drawing from liquid-like silhouettes, Missoni embraces a retro attitude with its fall-winter 2019 men's collection. Blue is the predominant color ...
