Ma Zhe is in the spotlight once more for Coach. He reunites with the fashion brand for a new fall campaign. This time around, Coach highlights its signature Rogue bag and this season’s exciting collection.
The Coach Rogue
The Rogue Brief makes an appearance as Ma appears before the lens of photographer Juergen Teller. The blue of the leather bag pops against the light gray of a new Coach cardigan while contrasting with a red plaid shirt. Ma also makes a statement for the small duffle, showcasing a color-blocked style.
The Rogue campaign launches ahead of Coach creative director Stuart Vevers receiving the Accessories Council’s Hall of Fame award for the Rogue.” Vevers explains, “The Rogue is perhaps my favorite bag that I’ve designed at Coach.” The designer continues, “It has that combination of heritage, offbeat attitude, and a sense of authentic American style that perfectly embodies my vision for the house.”