Coach brand ambassador Michael B. Jordan stars in a new campaign. The actor takes to Brooklyn for the label’s fall-winter 2019 advertisement. Jordan sports shearling jackets and workwear-inspired boots for the occasion. He also draws attention to Coach’s accessories from The Rivington line. Juergen Teller photographs Jordan for the campaign, while Venetia Scott looks after styling.
Coach creative director Stuart Vevers discusses working with Teller.
Juergen was my instinctive choice for Fall. He is able to create the warm, unpretentious and playful spirit I wanted. He is known for capturing the unique essence of his subjects and is able to reveal the humanity and authentic personalities of our cast. Vevers continues,
His portrait of our home, New York City, is new and fresh in a way that speaks to my evolved vision for the house and the inclusive, unapologetic and free-spirited attitude that defines us.