BTS Embraces Sporty Style for Puma Campaign

The Fashionisto

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Published March 18, 2018

BTS star in a Puma campaign to mark their collaboration.Pin
BTS star in a Puma campaign to mark their collaboration.

After making a splash with a performance at the 2017 American Music Awards, Korean pop group BTS teams up with Puma. While the two groups have worked together before, this is the first time they will collaborate on a global platform. BTS lends Puma’s sporty style their stamp of approval with revisited pieces. The k-pop group introduces trendy sportswear and a fresh remix of the brand’s iconic Puma Turin sneakers. The collection launched this month in Korea and will follow globally in July. Currently, starring in a Puma campaign, BTS advertises Puma’s suede sneakers and T-7 sneakers. Next up for the group, they will collaborate with Puma once more for a fall capsule.

Related: School’s in Session | Rihanna Presents Fenty x Puma Collection

BTS Puma 2018 Campaign

Puma enlists BTS as its latest campaign stars.Pin
Puma enlists BTS as its latest campaign stars.
Korean pop group BTS pose with Puma sneakers.Pin
Korean pop group BTS pose with Puma sneakers.
Making a sporty style statement, BTS fronts a campaign for Puma.Pin
Making a sporty style statement, BTS fronts a campaign for Puma.

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