![BOSS Watches Jewelry Campaign 002 Model Victor Nylander connects with BOSS for its watches campaign.](https://www.thefashionisto.com/wp-content/uploads/2022/01/BOSS-Watches-Jewelry-Campaign-002.jpg)
Victor Nylander is the face of a BOSS campaign, and time is of the essence. The top model partners with the German brand to promote watches and jewelry. Victor dresses in a sharp, tailored suit as he takes on the role of the BOSS man.
![BOSS Watches Jewelry Campaign 001 Victor Nylander fronts the BOSS watches campaign.](https://www.thefashionisto.com/wp-content/uploads/2022/01/BOSS-Watches-Jewelry-Campaign-001.jpg)
BOSS Watch & Jewelry Campaign
Under the creative direction of Benjamin Grillon, BOSS’s watch and jewelry campaign comes to life in front of a cityscape. The latter collaborates with photographer Daniel P. Shea on the project. Victor joins Iana Godnia in front of Shea’s camera, stepping into the limelight.
Related: BOSS TAPS TENNIS STAR MATTEO BERRETTINI AS NEW BRAND AMBASSADOR
![BOSS Watches Jewelry Campaign 003 Daniel P. Shea photographs Victor Nylander and Iana Godnia for BOSS's watch campaign.](https://www.thefashionisto.com/wp-content/uploads/2022/01/BOSS-Watches-Jewelry-Campaign-003.jpg)
Victor exemplifies the sophisticated BOSS man in tight framed photos. Carmel Harrison styles him for the recent campaign. Among the accessories worn by the Danish model are a BOSS timepiece in black and blue and a bracelet and necklace.
![BOSS Watches Jewelry Campaign 004 Boss Watches Campaign](https://www.thefashionisto.com/wp-content/uploads/2022/01/BOSS-Watches-Jewelry-Campaign-004.jpg)
![BOSS Watches Jewelry Campaign 005 German brand BOSS unveils its watches campaign.](https://www.thefashionisto.com/wp-content/uploads/2022/01/BOSS-Watches-Jewelry-Campaign-005.jpg)
![BOSS Watches Jewelry Campaign 006 Fashion brand BOSS watches campaign.](https://www.thefashionisto.com/wp-content/uploads/2022/01/BOSS-Watches-Jewelry-Campaign-006.jpg)