Hugo Boss - German Fashion House
Hugo Boss is a German fashion brand, which was founded in 1924 by designer Hugo Boss. Originally, the company was a supplier for Nazi Party organizations. Following World War II, the label turned its attention to work uniforms.
By 1960, Hugo Boss evolved and became known for its ready to wear suits. Taking the global market by storm, in 1984, the brand introduced the first of many popular fragrances under the name BOSS.
The German fashion house includes many brands, which are available at various price points. In addition to Hugo Boss, the labels are BOSS, BOSS Orange, BOSS Green, and HUGO.
Victor Nylander Fronts BOSS Watch Campaign
Model Victor Nylander connects with BOSS for its watches campaign. Victor Nylander is the face of a BOSS campaign, and time is of the essence. The top model partners with ...
BOSS Taps Tennis Star Matteo Berrettini as New Brand Ambassador
Tennis star Matteo Berrettini for BOSS campaign. BOSS announces its long-term partnership with Italian tennis star Matteo Berrettini and exciting plans for a new capsule collection. The multi-year arrangement makes ...
Orlando Bloom Sports BOSS Eyewear for Esquire
Getting behind the wheels of a vintage car, Orlando Bloom poses for the pages of Esquire magazine. With a new photoshoot in Esquire magazine, Orlando Bloom takes on the role ...
Chris Hemsworth Lends a Hand to BOSS’s Holiday Celebrations
Actor Chris Hemsworth dons a tuxedo for BOSS's holiday 2021 campaign. In this festive season, who needs Santa Clause when you have Chris Hemsworth on your team as BOSS? The ...
HUGO Reboots the Night with Holiday ’21 Campaign
All smiles, Yuuki Tang, Ronja Berg, and Chai Maximus appear in HUGO's holiday 2021 campaign. HUGO stages an intimate gettogether for its holiday 2021 campaign. It is entitled "Reboot the ...
Ludwig Makes a HUGO Statement in Fall Logo Fashions
Ludwig Wilsdorff sports a HUGO Manifesto logo cap with more branded fashions from the label's fall-winter 2021 collection. HUGO continues to "Break the Box" with its fall clothing offering. Model ...
Chris Hemsworth Dons Fall Essentials for BOSS Campaign
Chris Hemsworth stars in BOSS's fall-winter 2021 campaign. After his introduction as a new BOSS global brand ambassador earlier this year, Chris Hemsworth reunites with BOSS for fall-winter 2021. The ...
Ahmad Kontar & Patrick Mason ‘Break the Box’ for HUGO Fall ’21 Campaign
HUGO enlists Ahmad Kontar as the star of its fall-winter 2021 men's campaign. HUGO aims to "Break the Box" with its fall-winter 2021 men's campaign. The German fashion brand embraces ...
Clément, Jeenu, Kit & Babacar Embrace ‘New Perspectives’ for BOSS Ad
Clément Chabernaud dons a tan colored jacket and joggers with a turtleneck for BOSS's fall-winter 2021 men's campaign. Clément Chabernaud leads the pack as the star of BOSS's fall-winter 2021 men's campaign. The ...
Orlando Bloom Reunites with BOSS for Eyewear Campaign
Front and center, Orlando Bloom sports black framed glasses for BOSS's eyewear campaign. Orlando Bloom returns as the face of BOSS eyewear. The 44-year-old actor connects with the German brand ...
