Bally Embraces California Vibes for Spring ’19 Campaign

January 27, 2019
Bally highlights its accessories for its spring-summer 2019 campaign.
Bally highlights its accessories for its spring-summer 2019 campaign.

Bally unveils its spring-summer 2019 campaign entitled “Wanderlust.” The advertisement follows a carefree road trip off the beaten path in California. Photographer Jack Davison and art director Ben Kelway collaborate for the occasion, taking inspiration from the 1970s images of Joel Sternberg and Stephen Shore. Highlighting accessories for the campaign, Bally draws attention to styles such as its Grip sneaker and Shake backpack.

Related: Bally Returns to Nature for Fall ’18 Campaign

Bally Spring/Summer 2019 Campaign

White sneakers and a black leather backpack are front and center for Bally's spring-summer 2019 campaign.
White sneakers and a black leather backpack are front and center for Bally’s spring-summer 2019 campaign.
A sporty aesthetic reigns with black sneakers and tube socks from Bally.
A sporty aesthetic reigns with black sneakers and tube socks from Bally.
Heading to California, Bally unveils its spring-summer 2019 campaign.
Heading to California, Bally unveils its spring-summer 2019 campaign.
Fashion brand Bally features its black and white sneakers for spring-summer 2019.
Fashion brand Bally features its black and white sneakers for spring-summer 2019.